Privacy Policy

Last updated: April 24, 2025

1. Introduction

Welcome to The Gear Authority (“TGA,” “we,” “us,” or “our”). Your privacy is important to us. This Privacy Policy explains what information we collect when you visit or use www.thegearauthority.com (the “Site”), how we use it, and the choices you have. By accessing or using the Site, you acknowledge that you have read and understood this Policy.

Not Legal Advice: This Policy is provided for informational purposes only and does not constitute legal advice. Consult qualified counsel to ensure compliance with applicable laws.

2. Information We Collect

a. Information You Provide to Us

• Contact details—such as name and email—when you subscribe to our newsletter, leave a comment, or contact us.
• Content you submit in reviews, comments, or other interactive features.

b. Information Collected Automatically

• Log data & device information (browser type, IP address, pages visited, date/time).
• Cookies & similar technologies that track browsing behavior to improve functionality and measure marketing performance. See Section 4 below.

c. Information From Partners

We may receive analytics or affiliate‐related data (such as whether a purchase was completed after clicking a link) from third‑party providers.

3. How We Use Your Information

We use information to:

1. Operate, maintain, and improve the Site;
2. Respond to inquiries and provide customer support;
3. Send newsletters or promotional communications (opt‑out anytime);
4. Monitor aggregate metrics such as total visitors and traffic patterns;
5. Comply with legal obligations and enforce our Terms.

4. Cookies & Tracking Technologies

Cookies, pixels, and similar files let us recognize your browser and store preferences. You can disable cookies in your browser settings, but parts of the Site may not function properly.

5. How We Share Information

• Service providers who help operate the Site;
• Affiliate networks to confirm commissions;
• Legal requirements—to comply with subpoenas, court orders, or other legal processes;
• Business transfers—in connection with a merger, acquisition, or asset sale.

We do not sell or rent your personal data.

6. Your Choices & Rights

Depending on where you live, you may have rights to access, correct, delete, or restrict the processing of your personal data. Email us at [email protected] to exercise these rights.

Residents of California: See your additional rights under the California Consumer Privacy Act (CCPA).

EU/UK residents: We process data under GDPR “legitimate interests” for operating a content website. You may lodge a complaint with your local supervisory authority.

7. Security

We use reasonable administrative, technical, and physical safeguards to protect information. No Internet transmission is 100% secure; use the Site at your own risk.

8. Children’s Privacy

The Site is not directed to children under 13. We do not knowingly collect personal data from children.

9. International Visitors

Your information may be processed in the United States where laws may differ from those in your jurisdiction.

10. Changes to This Policy

We may update this Policy periodically. We will post the new version with a new “Last updated” date.

11. Contact Us

For privacy questions, email [email protected].